Ray Ban: Notable History and Success in the Industry
Meant for eye protection against harmful UV rays and glares, sunglasses have evolved from being a protective accessory to a fashion element today. And when it comes to sunglasses, Ray Ban is regarded as the top brand that dominate the market in producing top of the line sunglasses many people consider today.
Ray Ban started in 1937 with Bausch & Lomb as the owner and consistently dominated the market for its top quality sunglasses design that many people love. While the company was officially established in 1937, Ray Bans were already offered in the market on its earlier years. Aviator, which is one of the flagship sunglasses offered by the company, was first manufactured after Lieutenant John Macready asked Bausch & Lomb to make sunglasses that will suit his need. Lieutenant Macready, who was a test pilot at that time, said that the sun damaged his eyes due to his line of work. He asked Bausch and Lomb to make sunglasses that will help protect the eyes from harmful rays of the sun. However, the sunglasses should also have the sophisticated design that will suit his needs. After obtaining the patent for the Aviator, it started to be among the top purchased sunglasses from Ray Ban.
Apart from Aviator, Wayfarers also emerged as the top design many trendy consumers choose today. Made with plastic frames, it provides a casual appeal for everyone who wishes to achieve this look. While deemed perfect for casual style, Wayfarer also made its way in matching formal clothing like suits and dresses.
Ray Ban is also known for its line of optical collection, which consists of specs for prescription glasses. The company has a set of new designs that suit the season so buyers will find the best options for their styles. Wayfarer frames are also offered in Ray Ban's eyeglasses collection.
With the company’s brand resting on its quality eyepieces and trendy style, numerous celebrities from the entertainment world willingly promote the brand. After many years, the company compiled a list of prominent people who wore and endorsed its top quality sunglasses.
Now that the company has been taken over by Luxottica Group as its new owner, Ray Ban continues to take over the market when it comes to eyepieces. A lot of consumers show their trust by obtaining a Ray Ban pair for their daily use. Its quality makes each piece a perfect product to invest as accessory. You can view a full line of Ray Ban sunglasses in addition to all other designer brands at Bettereyewear.com
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